Frame – Facial Reactions Analysis for Marketing Empowerment
Rajoy’s facial reactions are very stable, he uses always the same pattern of muscles contractions on his face, the main basic emotions used during the political speech were happiness with surprise this combination can be defined as irony and cinism, against the governance way of the opposition leaders in his country.
He was very iconographic in the time, using the same patterns of speech and emotional activation.
Uncategorized | Alberto Apicella | 
2011-11-25 11.13 am
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